| Why should I use an agency? |
1)Avoid the barrage of salespeople calling you, emailing you, and hounding you. Send them to us, while you back to running your business
2) We have been in the Tampa Bay media world for nearly 25 years so we have developed vast market knowledge, solid and valuable media relationships which provides opportunities for our clients
3) The media pays our commission
4) Trust. You can rely on us to spend your media money as if it were our own
5) We have a long and successful track record of helping our clients succeed |
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| How does an agency make money |
| The media organizations actually pay an agency commission. Example: Lets say XYZ Car Sales buys airtime on a radio station to promote their weekend sale. They paid $10,000. At the end of the month they would get a bill for $10,000. If XYZ Car Sales wanted us to buy the media, we would negotiate on their behalf with the stations, place the schedule. The station would send a bill to us with a Gross amount of $10,000, and a Net amount of $8,500. We would bill the client $10,000, and then pay the media outlet the $8,500 |
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